Inmaculada Martinez
- Name
- Inmaculada Martinez
- Company
- Stradbroke Advisors
- Function
- Digital Media Strategist & Venture Capital Investor
- Description
Inmaculada Martinez is one of the world's leading digital media strategists, described by FORTUNE and TIME as one of Europe's top talents in Human Factors and Social Engagement through technology. Switching a career in the financial markets at Goldman Sachs and The Institute for Infrastructure Finance, she joined Cable & Wireless in the mid-1990s to form their New Technologies Advisory, specifically focused on the Internet and IP services. Co-founder in 1999 of Escape Velocity, a 3i-funded AI software company in the early days of mobile services and selected by Lehman Brothers as one of the Top 20 Software startups to watch, her work delivering transformational technologies to clients has continued to-date. Leading other technology companies in the UK and Finland, her client work moved towards Executive Advisory and in 2006 she founded Stradbroke Advisors, a digital media and fund raising consultancy working with Venture Capital firms (3i, Index Ventures), large corporations (NOKIA Finland, Blyk, BBC, MTV Networks, HP, IBM) as well as Web 2.0 startups and film and TV production companies. She is also an Advisor to the EU Technology Commission. Working across a wide variety of projects, she considers herlself fortunate and honoured to have been directly involved in the emergence of many of today’s digital technologies (Web 2.0, Mobile, Wifi, Blogs) and to work with some of the best talents in the medium. Her work as industry advisor has also continued, being voted Best Contributor to the Formation of Digital Media Strategy at the 2001 European Leadership Forum, a Fortune 500 CEO and EU Governors summit, and being ranked in 2005 by Red Herring amongst the top 40 most influential women in technology. She speaks and writes in the media about investing in innovation, nurturing leadership, creating closer relationships between companies and their clients via digital environments and transforming “Life-As-We- Know-It” thanks to technology.